Deadwood's leather products are made from rescued deadstock skins, repurposed vintage clothing and upcycled post-production waste. That means for some of the production they actually chop up old leather garments that have reached their expiration date in terms of style and turn them into new beautiful jackets and accessories with a vintage soul. This not only gives the product a soft worn-in feel but also makes it a far more sustainable alternative to the average newly produced leather garment. Other times they use offcuts from the garment industry or rejected skins from the tanneries. An increased number of cut-lines in each garment enable Deadwood to use what otherwise would have gone to waste. The brand's approach is far from fast fashion and anxious design. It's not about reinventing fashion. Instead, Deadwood sets out to reinvent how we think about fashion.